A shampoo ad that’s all about feminism and empowering women? You’ve got to be kidding us, right? Just watch Pantene’s clip and you’ll see what we mean. Since the video launched, Pantene’s #ShineStrong campaign has gone viral, provoking discussion and encouraging debate in countries across the globe.

Isn’t it time you stopped apologising? Be strong and shine! #ShineStrong

advertorial