Evviva! The House of Peroni is back this October with a packed program of exciting events and experiences celebrating the culture and diversity of Rome: the birthplace of Peroni Nastro Azzuro. Taking over four floors of an historic London townhouse in glorious Lincoln’s Inn Fields, the House of Peroni promises a month of the very best of Rome-inspired art, design, food and film – without forgetting the drinks, of course!

house of peroni interior

The imposing space has been transformed with specially-commissioned artworks by Italian designers, artists and architects; from immersive installations to digital murals, all allowing guests to rediscover the delights of Italy’s Eternal City.

No less than three bars and a restaurant await visitors, serving a selection of unique cocktails created by house mixologist Federico Riezzo. Fancy a cocktail inspired by La Dolce Vita? Of course you do! Alongside the drinks menu, Italian culinary collective Bottega Wapping are serving up a range of dishes paying tribute to Rome, including hearty mains such as slow roasted rabbit and pasta all’amatriciana. Come Friday evenings, head to the Mercato Romano to enjoy authentic Roman street food from vendors including Gurmetti, Tongue ‘n Cheek and Belpassi Bros while Italian DJs supply a sophisticated soundtrack…

house of peroni october 2014

A selection of highlights from the events program…

Profumo di Roma: A sensory journey guided by experimental scent expert Odette Toilette, teaching guests about perfume’s Italian origins and the use of scents as a remedy in ancient Rome. At the end of the workshop, participants have the chance to create and take home a solid perfume based on their own unique blend of scents.

profumo di Roman House of Peroni

Film Feast: An experience for all the senses, this event pairs a specially-created menu with Paolo Sorrentino’s Oscar & BAFTA winning film, The Great Beauty. Prepare to experience the flavours and scents of the film as the action unfolds on screen.

Roman Royalty: From boutique Broadway Market florists Rebel Rebel, this masterclass will show guests how to make their own elaborate floral headdresses. Long before Glastonbury existed, floral garlands were popular in ancient Rome!

roman royalty house of peroni

The Art of Chocolate: In October, Rome’s neighbouring city of Perugia hosts a gourmet chocolate festival; third generation artisan chocolate brand SAID will be teaching guests about their speciality, before getting hands-on and helping participants make their own creations to take home.

The House of Peroni is open 3rd– 31st October, Monday to Saturday, 12 noon to 12 midnight, at 64 Lincoln’s Inn Fields, London WC2A 3JX. The House is free to visit (18+ only), with events priced from £25. For more information and to book, see the House of Peroni website.